Welcome to Lake Auto Group

Formerly Braeger Auto Group
Same Ownership, Management, Location,
And Same Great Experience
  • Chevrolet
    • Braeger Chevrolet

      4100 S. 27th Milwaukee , WI 53221

      Sales: 414-817-3850
      Service: 414-817-3250
      Parts: 414-817-3250

  • Ford
    • Braeger Ford

      4201 S 27th St. Milwaukee , WI 53221

      Sales: 414-817-3860
      Service: 414-817-8110
      Parts: 414-817-8110

New Arrivals

  • 2019 Ford F-150 Lariat Truck

    2019 Ford F-150 Lariat Truck

    • $53,834
    View Details
  • 2020 Ford Explorer XLT SUV

    2020 Ford Explorer XLT SUV

    • Please Call
    View Details
  • 2020 Ford Explorer XLT SUV

    2020 Ford Explorer XLT SUV

    • Please Call
    View Details
  • 2020 Chevrolet Traverse LT Cloth w/1LT SUV

    2020 Chevrolet Traverse LT Cloth w/1LT S…

    • Please Call
    View Details
  • 2020 Chevrolet Traverse LT Cloth w/1LT SUV

    2020 Chevrolet Traverse LT Cloth w/1LT S…

    • Please Call
    View Details

Stress-Free Car-Shopping

The Lake Auto Group formerly known as Braeger Auto Group has over 30 professional, licensed, trained and certified sales consultants that will make your next new or pre-owned vehicle purchase or lease as stress-free as possible. We will get you all the information you need to make an intelligent buying decision quickly and transparently. After all, we understand how valuable your time is! As of matter of fact, most of today's vehicle purchases can be done via phone, text or email, thus reducing the amount of time you actually spend in our dealership. 

Want to Talk Auto Finance?

When it comes to financing, that's where our Finance Managers step in. The Lake Auto Group has 6 AFIP Certified finance managers. We're here to help you by going over every option clearly, and will work hard to find the right plan for you. Whether adding accessories or protection packages, or figuring out the final details of your loan or lease package, let us guide you along the way. We're here to make sure every T is crossed and every I is dotted. 

We Keep You Going

Lake Auto Group is also by your side whenever you need any maintenance, service or collision repair work done in Milwaukee. Let the professional team of service advisors and ASE certified technicians help. Additionally, we have a loaner fleet of over 50 vehicles at no charge to our customers! The Lake Auto Group also has a shuttle service to take you to and from work if that is more convenient for you. Our auto parts team would be happy to get you whatever you need to keep your vehicle on the road for many miles to come. :-) 

Get in Touch

Braeger Chevrolet

4100 S. 27th
Directions Milwaukee, WI 53221

  • Sales: 414-817-3850
  • Service: 414-817-3250

Braeger Ford

4201 S 27th St.
Directions Milwaukee, WI 53221

  • Sales: 414-817-3860
  • Service: 414-817-8110
  • Monday9:00AM-8:00PM
  • Tuesday9:00AM-8:00PM
  • Wednesday9:00AM-8:00PM
  • Thursday9:00AM-8:00PM
  • Friday9:00AM-8:00PM
  • Saturday9:00AM-5:00PM
  • SundayClosed
  1. Lake Auto Group

    4201 S 27th St
    Milwaukee, WI 53221

    • Sales: (414) 817-3860
  2. Braeger Chevrolet

    4100 S. 27th
    Milwaukee, WI 53221

    • Sales: 414-817-3850
  3. Braeger Ford

    4201 S 27th St.
    Milwaukee, WI 53221

    • Sales: 414-817-3860
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